4. User Journey
Spoke
Placed at bus stops around the site and made of the same modules as the main hub, the spokes serve three distinct functions:
1. Attract the attention of passersby - The spoke intentionally stands out from its surroundings, drawing attention to itself. A small excerpt of content from the main hub will be displayed on the spoke as a teaser. Physical artefacts can also be displayed in the spoke to further draw the attention of passerby.
2. Direct passersby to the main hub - The spoke is in the form of an arrow, which is pointed towards the main hub when placed on site. There will also be a QR code on the spoke which can be scanned to open Google Maps, directing them to the main hub.
3. Introduce users to the accompanying phone app - The spoke will contain information about the functionalities of the app and how to download the app
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